Endemol Beyond USA Expands Sales Team
March 24, 2015 - Endemol Beyond USA, the premium channel network and digital division of Endemol Shine North America, has bolstered its sales team, appointing Jeff Browning as Senior Vice President, Sales and Jenn Mancini as Vice President, East Coast Sales. The announcement was made today by Adrian Sexton, Chief Operating Officer, Endemol Beyond USA.
Endemol Beyond USA was one of the fastest-growing and award-winning digital networks of 2014. As a Premium Channel Network (PCN), Endemol Beyond USA content is available across more than 20 platforms including YouTube, Roku, TiVo, DailyMotion, Amazon Fire TV and connected TVs. Endemol Beyond USA produces and distributes premium-quality, digital content starring influential talent such as Pitbull, Michelle Phan, Brittany Furlan, Drea De Matteo and Andy Milonakis across lifestyle, comedy, reality and music-themed digital networks.
Browning is based in the company’s Los Angeles office, while Mancini will work from New York City and report to Browning.
"Endemol Shine Group is ahead of the game by going all-in with Beyond producing premium content that traverses traditional and digital, including new digital-first mobile and OTT platforms,” said Sexton. “We are seeing early wins aligning our entrepreneurial content with innovative brands that value our television-quality content. Jeff and Jenn bring Beyond both sides of the media spectrum – deep television and digital sales expertise.”
“Endemol Beyond is laser-focused on providing premium digital content, which is where brands want to be,” said Browning. “Marketers understand that the media landscape is changing dramatically and digital platforms are the new frontier. Digital pioneers like Michelle Phan, mainstream talent like Pitbull and Vine stars like Brittany Furlan are gaining significant traction with marketers for the influence they have with their fans and Endemol Beyond’s production machine is the right combination at the right time.”
“This is an exciting time for video content creation,” said Mancini. “With the proliferation of short-form video consumption and the seismic shifts in the way viewers are accessing this content, Endemol Beyond is poised to raise the bar and create formats that result in deep relationships that are appealing to brands, content creators and audiences alike."
Browning, who most recently served as Senior Vice President of Network Sales for Univision Television in New York City, also formerly held SVP roles in Univision’s News division and its station group. Prior to Univision, Browning led West Coast sales for Spike TV at Viacom.
Mancini specializes in beauty, fashion, lifestyle and tech categories, with extensive custom content relationships with key clients. Since 2013, Mancini led Maker Studios’ East Coast Lifestyle sales vertical. Prior to joining Maker, she served in a leadership role as Vice President at online content company Base79. Mancini has also held senior sales and strategy positions at both traditional and start-up media companies such as MySpace and CNET. She has served on the Advertising Women of New York (AWNY) mentorship committee for over eight years and has been a mentor for seven.
ABOUT ENDEMOL SHINE NORTH AMERICA
Endemol Shine North America delivers world-class content and compelling storytelling to multiple platforms in the U.S. and across the globe. Endemol Shine North America is part of Endemol Shine Group, the newly launched global content creator, producer and distributor with a diverse portfolio of companies in the U.S. that are behind some of the most prominent hit television formats and series in the world. Subsidiary production companies include Authentic Entertainment, Original Media, True Entertainment and 51 Minds Entertainment. Also part of the Endemol Shine Group family in North America is CORE Media Group, which incorporates world-class development and production operations including 19 Entertainment and Sharp Entertainment.
Endemol Shine Group’s companies in North America are behind hit series including American Idol (FOX), Below Deck (Bravo), Big Brother (CBS), The Biggest Loser (NBC), Fake Off (TruTV) Hell on Wheels (AMC), Ink Master (Spike), It Takes a Church (GSN), Kingdom (DirecTV), Knife Fight (Esquire), Man v. Food (Travel), MasterChef (FOX), MasterChef Junior (FOX), Restaurant Startup (CNBC), Swamp People (History), The Real Housewives of Atlanta (Bravo), So You Think You Can Dance (FOX), Steve Harvey (NBCU), T.I. & Tiny: The Family Hustle (VH1), Steve Austin’s Broken Skull Challenge (CMT), Wipeout (ABC) and many more.
Endemol Beyond USA, one of the fastest-growing and award-winning digital networks of 2014, is part of the Endemol Shine Group. As a Premium Channel Network (PCN), Endemol Beyond USA content is available across more than 20 platforms including YouTube, Yahoo, AOL, Roku, TiVo, DailyMotion and Amazon Fire TV. Endemol beyond is the first premium channel network with hubs in the US, UK, Germany, France, Italy and Spain, with plans to expand into Asia, Latin America and Central and Eastern Europe. Endemol Beyond USA produces and distributes premium-quality online content starring influential talent such as Pitbull, Michelle Phan, Brittany Furlan, Drea De Matteo and Andy Milonakis across lifestyle, comedy, reality and music-themed digital networks.