Mauricio Piccone, Executive Vice President, Endemol Shine Latino
Mauricio Piccone serves as Executive Vice President of Endemol Shine Latino, the Spanish-language division of Endemol Shine North America.
Endemol Shine Latino oversees all Spanish-language sales and development in both the U.S. and Mexico, as well as all Spanish and Portuguese-language operations across Latin America, including Endemol Shine Boomdog that produces original content for both the U.S. Hispanic and Mexican markets. Endemol Shine Latino just announced a scripted drama series "Menudo," which will be co-produced by Somos Productions, Boomdog and Piñolywood Studios. Endemol Shine Latino has three upcoming series with Telemundo, including the first-ever Spanish-language version of “MasterChef” in the U.S. (“MasterChef Latino”), as well as scripted series “El Ganador” starring Nicky Jam and unscripted digital series “Love Clicks 24/7” for Telemundo.com. The division is also producing “Strictly Dancing” (“Mira Quién Baila”) and “Your Face Sounds Familiar” (“Tu Cara Me Suena”) for Univision and the second season of drama “El Vato” for Universo.
And Endemol Shine and Major TV also recently optioned the television rights to Chris Perez’s To Selena With Love, the best-selling book that tells the late Latin music superstar’s love story through the eyes of her husband. Endemol Shine and Major TV are adapting To Selena With Love for both English and Spanish TV audiences with Blue Mariachi, Perez and Carlito Miranda’s production company.
Piccone, who is based in Miami and reports to Endemol Shine Latino President Laurens Drillich, oversees all production and sales initiatives for the division in both Mexico and U.S. (Hispanic).
Piccone originally joined Endemol in 2010 as Senior Vice President of Endemol Latino. He recently oversaw the launch of the division’s first scripted series in the U.S., “El Vato” for NBC Universo (currently in production for its second season) and he’s overseeing production of ES Latino’s upcoming series based on Puerto Rican urban music star Nicky Jam for Telemundo.
Piccone has extensive production experience, having overseen production of numerous successful series in both Mexico and the U.S. including “Mira Quien Baila” (Univision & Televisa), “Yo Me Llamo” (Telemundo), “A Todo O Nada” (Azteca), “Impractical Jokers” (Turner) and “Q’Viva” featuring Jennifer Lopez and Marc Anthony (Univision).
Piccone joined Endemol Latino from Endemol Mexico in 2002, where he served as an Executive Producer on regional Spanish-language versions of “Fear Factor,” “Blind Faith” and “All You Need is Love.” Prior to Endemol Mexico, Piccone was a showrunner/executive producer on “Mexico’s Next Top Model” and “Ya Es Mediodia en China” for Sony Entertainment Television, as well as on Discovery’s “Rides Latin American.
Piccone has a degree in Communications from Mexico’s Universidad Del Nuevo Mundo and now resides in Miami, Florida.