For the third time, ¿Quién es la máscara? marks a new record
September 9, 2019 - For the third consecutive week, ¿Quién es la máscara? broke the audience record, registering 9.2 million viwers*, according to data from Nielsen IBOPE Mexico.
The third episode of ¿Quién es la máscara? broadcast on Sunday on Las Estrellas Network, was confirmed as the public's favorite show and positioned itself as the most watched Sunday program on TV. The show outperformed its main competitor by 114.92%**.
¿Quién es la máscara?, a production from Televisa and Endemol Shine Boomdog, is a show in which 16 celebrities are hidden in colorful costumes and the public must try to discover their identity.
¿Quién es la máscara? airs Sundays at 8:30pm on Las Estrellas.
*Data in Reach, Nielsen IBOPE Mexico. 28 cities.
**Channels considered: Las Estrellas and Aztec One.